Privacy Policy

This Privacy Policy describes how CEMA collects, uses, shares, and retains information through usecema.com and in connection with CEMA's commercial pipeline-development and qualified sales-opportunity services.

CEMA primarily works with businesses and business contacts in a professional capacity.

We may collect:

• Information you provide directly, such as your name, business email, company, phone number, service territory, and information you provide when contacting CEMA, booking a discovery call, or communicating with us.
• Business contact information relating to prospective commercial accounts, such as company name, business role or title, professional contact information, service area, and other business-related information relevant to client-approved targeting criteria.
• Information about outreach activity, including delivery status, verification results, replies, opt-out requests, and suppression status.
• Information obtained from public business sources, professional or commercial directories, and service providers used for business research, contact verification, scheduling, email delivery, and related operations.
• Basic technical information generated when you access the website, which may include browser or device information and pages requested or viewed.

We use information to:

• Respond to inquiries and schedule discovery calls.
• Evaluate whether a business may be a fit for CEMA's services.
• Deliver contracted commercial pipeline-development and qualified sales-opportunity services.
• Research and identify commercial accounts and relevant business decision-makers based on client-approved targeting criteria.
• Conduct and manage business-to-business outreach.
• Verify business contact information and maintain data quality.
• Process replies, opt-out requests, and suppression records.
• Operate, maintain, secure, and improve our website and service delivery.
• Maintain business records and comply with applicable legal obligations.

Outreach conducted by CEMA is directed to business contacts in a professional capacity and is based on targeting criteria established for the applicable client engagement.

Recipients may request that CEMA stop contacting them at any time by replying to an outreach message or contacting us at khalil@usecema.com.

When an opt-out request is received, CEMA processes the request and maintains suppression information as reasonably necessary to prevent additional outreach through CEMA systems.

We may share information:

• With the client for whom relevant outreach or opportunity-development work is being performed.
• With service providers that support CEMA's operations, including providers used for hosting, scheduling, business research, contact verification, email delivery, payment processing, and other operational functions.
• When reasonably necessary to comply with law, legal process, or valid governmental requests.
• In connection with a business transaction such as a merger, acquisition, financing, reorganization, or sale of all or part of the business, subject to applicable law.

Service providers are permitted to process information only as necessary to provide their services or as otherwise permitted by their own applicable agreements and policies.

CEMA retains information for as long as reasonably necessary to provide services, maintain business records, satisfy contractual or legal requirements, resolve disputes, and enforce agreements.

Opt-out and suppression information may be retained for as long as reasonably necessary to ensure that a recipient who requested no further outreach is not contacted again through CEMA systems.

CEMA applies reasonable administrative and technical safeguards intended to protect information from unauthorized access, misuse, alteration, or loss.

No method of electronic transmission or storage is completely secure, and CEMA cannot guarantee absolute security.

You may contact CEMA to request access to, correction of, or deletion of information associated with you, subject to applicable law and legitimate business or compliance requirements.

You may opt out of further outreach at any time by replying to an outreach message or contacting us.

Certain information, such as suppression records, may be retained when necessary to honor an opt-out request or satisfy legal or record-keeping obligations.

Depending on your location, additional privacy rights may apply.

CEMA may use third-party services to operate the website and deliver its services. Those providers maintain their own privacy practices and policies.

CEMA is not responsible for the privacy practices of third-party websites or services that are not controlled by CEMA.

Questions or privacy-related requests can be sent to khalil@usecema.com.

CEMA may update this Privacy Policy as the website, business, or services develop.

Material updates will be reflected on this page by updating the “Last Updated” date.